The Jumanji scavenger hunt is one in a roster of content created with React VR that Facebook-owned Oculus announced today, from a tour of the British Museum to a Dubai Tourism-sponsored experience and a USA Today walkthrough of a Kentucky distillery. Crucially, most of these seem to be shot in 360 video and then edited into virtual reality experiences using React VR and Oculus’ tools, which fits with the social network’s efforts to bring VR to the News Feed.
“We’re also excited to share that we’ve started testing native React VR integration and experience playback within Facebook News Feed. Although we’re still in the experimentation phase, we’re inspired by the potential to let even more people experience quality VR content — wherever they may be.”
Facebook doesn’t just want companies building VR projects for the News Feed — it wants users to join in, too. Last month, the company announced it will add creative tools to its virtual reality lounge, Spaces, including the ability to create and share ‘3D posts’ to News Feeds.